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Local Company Partners with Ladies’ Home Journal to Support Breast Cancer Awareness

Signify Pink Launches 'Fight Like a Lady' with Ladies' Home JournalAMES, Iowa – Sigler Companies is pleased to announce its Signify Pink program has partnered with Ladies’ Home Journal to support breast cancer research and awareness through the sales of “Fight Like a Lady” shirts and hats. Fight Like a Lady is an exclusive Ladies’ Home Journal line of products developed as an extension of the Fight Like a Girl design, currently sold under the Signify Pink label.

Available items include a short-sleeve T-shirt, long-sleeve T-shirt and embroidered cap. All items are black and decorated with the Fight Like a Lady design. They can be purchased online through www.LHJ.com, www.wearethefight.com and www.signifypink.com.

The products are being introduced in the October issue of Ladies’ Home Journal and advertised as a fundraising partnership between Signify Pink and Ladies’ Home Journal. Each sale will generate a 30 percent donation toward one of three breast cancer awareness organizations, selected by the customer at point of purchase: Susan G. Komen for the Cure, American Cancer Society and National Breast Cancer Foundation.

Sigler Companies designed the items, developed the online store, and will produce and distribute all the Fight Like a Lady merchandise from its Ames, Iowa, headquarters. In addition, Sigler Companies will distribute all money raised to each organization on behalf of Ladies’ Home Journal.

“We are proud to partner with Ladies’ Home Journal to support breast cancer research and awareness,” said Sigler Companies president and CEO Beth Cross. “Fight Like a Lady is an excellent fundraising program and aligns well with Signify Pink’s goal of supporting women’s causes and breast cancer-related charities.”

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ABOUT SIGLER COMPANIES– A Global Approach to Marketing Communications
Sigler Companies is a family of businesses with divisions in marketing, public relations, creative services, printing, and branded apparel and merchandise. The divisions include Innova Ideas & Services, a creative services agency with offices in Des Moines and Ames, Iowa; Sigler Printing, a premier printing and production house; Signify Apparel & Merchandise, a branded apparel and merchandise business; and Sigler on Main, an Ames boutique selling specialty apparel and merchandise. Sigler Companies was founded in Ames in 1958 as Sigler Printing. In its 53-year history, the company has continued to expand its capabilities to serve clients worldwide. The company’s forte is its successful integration of traditional marketing like print and mail with new methods like emerging media and mobile marketing. Sigler Companies is privately held. Additional information is available at www.siglercompanies.com.

ABOUT SIGNIFY PINK
The Signify Pink is a program that features products from Signify Pink, a part of Sigler Companies' family of businesses a business unit of Sigler Companies, offering customized in-house screenprinting, embroidery and heat press on a full line of top-quality apparel, including T-shirts, sweatshirts, shorts, pants, jackets, hats and more. In 2010, Signify Pink expanded into the paper crafting industry with the development of Glimpses. Our products help raise funds, spread awareness and show support for the things women believe in most. Additional information is available at www.signifypink.com.

CONTACT:
Scott Stuart, Public Relations Strategist
P. 515.697.7226 / C. 515.441.2324
scott.stuart@sigler.com
www.signifypink.com

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